When you think of a precious metal to mark your love, you are looking for something that stands the test of time, that’s unwavering, that’s pure…that’s quite honestly one of a kind, all the things you want your love to be, isn’t it!
And when it’s you know that you have found that special someone – you want a metal that is extraordinary, unlike any other. Platinum ticks the box on all of them –
Platinum is also the smartest choice to make – as its more affordably priced, offering purity of 95% in jewellery – without any compromise and can be exchanged & offers a buyback too! Platinum’s value as a metal also continues to rise in 2025.
It’s rare, its pure and it’s enduring, just like your love. Which is why it makes for a great choice for occasions like engagement and wedding, which mark the beginning of your commitment to love!
Well, the choice of platinum ring depends on many factors like occasion, if it’s for self or for a loved one, your budget, what you want your jewellery to symbolise to name few.
If it’s for the occasion of engagement or your wedding then Platinum Love Bands would make a great choice! The sweetest thing about them is that they’re made in pairs with matched or related designs so that you and your partner share a little something that’s unique only to the two of you. It’s your love story in rings. It always talks about what you both value and find special in your relationship through their contemporary and elegant designs. Platinum love bands start from a price range of 50,000 INR for a band
If it’s a gift for yourself, then the Platinum Evara collection and the Men of Platinum collection would surely have something to suit your taste. The Platinum Evara collection is designed for the woman, who has many shades to her personality and is designed to celebrate and mark all that makes her and her journey unique and one of a kind. While as the Men of Platinum range is a stylish, classy, understated offering that celebrates men of rare character.
The Platinum Evara range starts from – 30,000 INR for a ring
The Men of Platinum range starts from – 75,000 INR for a ring
Apart from that, when choosing platinum ring, one should always look for certification of purity and ensure you buy jewellery that is marked with Pt950. Pt 950 being the mark of 95% pure platinum jewellery. It means that your precious jewellery complies to highest standards of purity as is mentioned with the Purity Assurance Card – certification of purity of your platinum jewellery that comes with it. This card is also your ticket to an assured exchange and buyback.
Rarer, purer and smarter. Platinum is more affordably priced, offering purity of 95% in jewellery – without any compromise and can be exchanged & offers a buyback too! Platinum’s value as a metal also continues to rise in 2025 making it a smarter choice to make when buying precious jewellery.
Just like gold or silver, platinum too is a noble metal, which means it is non-reactive and does not corrode. But apart from that, platinum has some truly extraordinary qualities that set it apart – making it one of a kind and precious – metal that’s quite beyond compare.
And more importantly, Platinum is also rising in value
Over recent quarters, platinum’s value has been rising, it’s seen to be growing in value and now offers a unique price advantage vs gold. Offering jewellery that doesn’t compromise on purity – is 95% pure and at an affordable price, it is a great choice for a metal that offers qualities that are unmatched.
Platinum is rare: Making it more precious, exclusive than most other metals.
Platinum is actually not native to earth. It was brought here two billion years ago when a meteorite shower hit earth and left traces of precious platinum behind. It is 30 times rarer than gold, available in limited quantities is found in select locations around the world. It is this very quality that makes, platinum rare & so sought after.
All About Platinum | Platinum Days of Love
Platinum is eternal: Making its jewellery last beyond a lifetime.
Platinum is a denser metal than others, even gold and that is what makes it stronger and long lasting. It’s what makes it eternal – because its density ensures that platinum wears down at a much slower rate than other metals. When other precious metals get scratched, tiny, microscopic pieces of metal flake away. When platinum is scratched, the metal is not lost, it just moves aside getting displaced. Making it truly resilient unlike others, the perfect lifetime companion.
Another benefit of this density is platinum’s exceptionally secure grip on any precious stone set within it. Platinum hence safeguards the beauty of your jewellery for a lifetime. Which is why platinum is the preferred metal for all high value jewellery, the biggest diamonds in the world – Hope diamond, or even the Kohinoor is set in platinum.
Platinum is naturally white in colour: Ensuring its jewellery never changes or loses colour.
Another remarkable aspect of platinum is its natural white colour. Unlike other metals, platinum’s natural white, is the only true white – it never fades, changes colour or tarnishes keeping the jewellery looking the same way you first set your eyes on it. Platinum’s true white enhances the appearance of gemstones, too. From rubies to emeralds to sapphires, coloured gemstones appear more vibrant when they are secured in platinum.
And that is not all, platinum is also hypoallergenic making it a safer choice for sensitive skin. Platinum is one of the safest metals in jewellery.
Looking at all the qualities that platinum stands for like its endurance, like its unchanging qualities of colour or shape, and above all its rare occurrence, and hypoallergic properties…. when you compare all of this with any other precious metal you know platinum is beyond compare and is totally worth its cost! Totally worth choosing to mark your most treasured moments. There’s nothing like Platinum
When compared with the gold alloys commonly used in jewellery, platinum jewellery contains a higher concentration of its elemental metal. Pure gold is known as 24K but is much too soft and malleable to be worn in most jewellery. So, it must be alloyed with other metals. White or yellow 14K gold contains only 58.5% of the actual metal and 18K contains 75%. Naturally durable yet malleable, platinum need only be mixed with the smallest amount of other platinum group metals to create an alloy that can be moulded, cast, and shaped into the world’s most elegant jewellery. Platinum jewellery consists of 95% pure platinum – one of the highest standards of purity in precious jewellery.
A Pt950 mark stamped on platinum jewellery signifies its purity and authenticity. With minimal use of other ingredients, platinum’s purity also lends jewellery its natural color – pristine white that transcends time and never fades, unlike other precious metals like gold or white gold.
So, when you buy platinum jewellery stamped with Pt950 be rest assured that your jewellery is 95% pure platinum! Purer than many other precious jewellery in the market!
Platinum’s Purity Assurance card that accompanies every piece of platinum jewellery is a certification of its purity and also ensures your jewellery can be exchanged & has a buyback at any authorized platinum retailer.
Platinum is one of the rarest, strongest and most durable metals on earth. It befits then that such an exceptional metal should mark your own rare love.
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